The 6 Elements of a Powerful Blog Post

Tips to create a powerful blog post in form of infographic.

Courtesy of: Quick Sprout

The Periodic Table of Content Marketing

The Periodic Table of Content Marketing, by Chris Lake.

 

How to use the Periodic Table of Content Marketing

There are eight areas that I have focused on, as follows:

Strategy

The fundamental key to success. Planning and focus is essential. You need a clear strategy, mapped to your long-term business goals. If you don’t have one and need some outside guidance then we can help. We also have a very useful best practice guide on content strategy.

Format

Content comes in many different shapes and sizes. Note that you can use multiple formats for a single piece of content. Slice and dice! Right now, I’m writing a blog post to support a visualisation. Maybe I’ll produce a video or slideshow too.

Content Type

These are based on the common types of content that work well for our business. Many of them will work well for your brand too. Sometimes you’ll use multiple content types for a single piece of content. You could file this periodic table under a few different types.

Platform

These are content distribution platforms. You might own some of these (e.g. #59, your website). Others are social sites (your own, your network, third parties). All of these help spread the word about your content.

Metrics

These help you to measure the performance of your content. For the purposes of brevity, I have largely grouped these metrics together (e.g. ‘acquisition metrics’).

Goals

All content should support your primary business goals, whether that’s to generate lots of traffic, or to sell more, or to increase brand awareness. Laser-guided content will tick a few of these boxes.

Sharing Triggers

This is largely inspired by Unruly Media’s triggers for sharing content. Think about the emotional drivers behind sharing, and make sure the content you create makes people feel something.

Checklist

I will probably edit this post at least 10 times after publishing it, and no doubt the periodic table will need a tweak here or there. Errors need to be fixed, and all content should be properly optimised (for search, for social, and to support your business goals). Be diligent!

Love... Loneliness... Shame & Sorrow

 












Image Courtesy: Vinoth pillai 

One of the reasons why we crave love, & seek it so desperately, is that love is the only cure for loneliness, & shame, & sorrow. But some feelings sink so deep into the heart that only loneliness can help you find them again. Some truths about yourself are so painful that only shame can help you live with them. And some things are just so sad that only your soul can do the crying for you. 

-From Quora

My post in Quora

Here is my first post to Quora.

What are some of the best love letters written by a man to woman?

We should never remain stagnant, be flowing until we meet the ocean.

Thought of the day:

We should never remain stagnant, be flowing until we meet the ocean. 
Actually, this thought came when prince and I were sending vinoth to interview. Prince was telling vinoth to stay back and continue with the job he is doing from almost 3 years. And he got an opportunity in other company, but Prince insisted telling him to stay back. Vinoth was almost happy with his job but was constricted to same procedures, though he had a content pay and was about to be revised to good one.

When Vinoth said us about opportunity, I said that will be good to take up and prince contradicted saying, when he is getting same pay and he is happy with job, what is the point of changing?!... 

And in flow came a dialogue from me telling “We should never remain stagnant, be flowing until we meet the ocean.” We should flow like river, see ups and downs and then finally meet ocean. 
There came another dialogue from Prince “How will you know, you met ocean???” Hmm! well thought to be considered.

Now you let me know how? Post your comments. Thank you

Habits of the World's Wealthiest People

This may be intended to wealthiest people, around world earning in millions and billions. But this analysis really makes ourselves to think and introspect. What have we become, how our daily habits have changed, just because we earn more than or requirement.

From start of day to end of the day, we are starting to neglect everything, health, children, family and becoming addicted to this fast moving world. Junk food replacing home food, workout and extracurricular activates replaced by TV shows and finally family happiness replaced by unnecessary tensions and stress. This analysis in picture gives us a very good thought; here the richest are, happy and healthy with their habits and the poor [not those mentioned in this analysis, the really poor, who earn 100 or 200 on daily basis] are also happy with their habits. They have not changed, only we middle class [who earn more than poor and less than richest] are becoming prey to modernized living, obsessed way of living and forgetting to teach our children the better way of life and how to make worth of it.

[Source: http://in.finance.yahoo.com/news/habits-worlds-wealthiest-people-190300312.html]

Worth a Shot......